The retail sector is one of the most intense and competitive business environments. It has complex and multifaceted communication demands, whether that be it engaging with customers online and in-store, the execution of store programs and directives from head office or the careful handling of customer issues. While new technologies and the latest trends are an important part of improving efficiencies and satisfying customers, it is just as important to focus on the fundamentals.

CoFactor helps retailers communicate with clarity and impact to influence their target audiences - be it customers, employees, partners or wider stakeholders - and highlight the value of their products and services. We craft internal engagement programs, messaging frameworks and produce engaging content to ensure consistent communication with audiences.  We also help retailers monitor what is being said about them to identify areas of vulnerability that need to be addressed and protect their reputation.

Discover how we deliver results and better value

Results driven

Outcomes focused and tenacious, we do the critical thinking and rigorous work that delivers results

Enduring relationships

We generously invest time and expertise to understand our clients and build beneficial long-term relationships

Built for value

We run a lean operation, with an approach and ways of working that ensures significant value for money for our clients

We 'get it'

Known for our considered, no nonsense approach and ease to work, we understand our clients’ commercial realities

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